I design products people love and teams rely on.

Lead UI/UX Designer - Crafting scalable experience across games and enterprise.

Leadership

By leading design sprints, journey mapping, and UX audits, I uncover real problems, align stakeholders, and create a strong UX foundation for product growth.

About Me

With over a decade in the industry, my approach to design has evolved from crafting interfaces to building ecosystems. I believe a Lead Designer’s true job is to be a force multiplier—creating systems that empower teams and strategies that align stakeholders.


My journey spans from architecting Enterprise Design Systems (COE) to launching my own SaaS products and handcrafted brands. This unique blend of "Founder Mindset" and "Design Craft" allows me to look at a product not just through pixels, but through the lens of technical feasibility and market viability.

Currently, I’m focused on automating the bridge between design and code and mentoring the next generation of designers to think like product owners.

Skills

User Experience Design

Interaction Design

Design System

Rapid Prototyping

Visual Design

Design Thinking

Tools

Figma

Photoshop

Illustrator

After Effect

Sketch

About Me

With over a decade in the industry, my approach to design has evolved from crafting interfaces to building ecosystems. I believe a Lead Designer’s true job is to be a force multiplier—creating systems that empower teams and strategies that align stakeholders.


My journey spans from architecting Enterprise Design Systems (COE) to launching my own SaaS products and handcrafted brands. This unique blend of "Founder Mindset" and "Design Craft" allows me to look at a product not just through pixels, but through the lens of technical feasibility and market viability.

Currently, I’m focused on automating the bridge between design and code and mentoring the next generation of designers to think like product owners.

Skills

User Experience Design

Interaction Design

Design System

Rapid Prototyping

Visual Design

Design Thinking

Tools

Figma

Photoshop

Illustrator

After Effect

Sketch

About Me

With over a decade in the industry, my approach to design has evolved from crafting interfaces to building ecosystems. I believe a Lead Designer’s true job is to be a force multiplier—creating systems that empower teams and strategies that align stakeholders.


My journey spans from architecting Enterprise Design Systems (COE) to launching my own SaaS products and handcrafted brands. This unique blend of "Founder Mindset" and "Design Craft" allows me to look at a product not just through pixels, but through the lens of technical feasibility and market viability.

Currently, I’m focused on automating the bridge between design and code and mentoring the next generation of designers to think like product owners.

Skills

User Experience Design

Interaction Design

Design System

Rapid Prototyping

Visual Design

Design Thinking

Tools

Figma

Photoshop

Illustrator

After Effect

Sketch